Privacy Policy

1. Information We Collect

Account Information

When you create an account, we collect:

• Your name
• Email address
• Password (encrypted)

Branding Information

If you set up white-label branding, we store:

• Company logo (uploaded image)
• Company name, email, phone, website
• Brand color preferences
• Custom call-to-action text

Audit Data

When you run SEO audits, we store:

• URLs you audit
• Prospect names (if provided)
• Target keywords (if provided)
• Audit results and scores
• Generated PDF reports

Payment Information

Payment processing is handled by Stripe. We do not store your full credit card number. We only receive and store:

• Last 4 digits of your card (for display purposes)
• Card brand (Visa, Mastercard, etc.)
• Billing address
• Stripe customer ID

2. How We Use Your Information

We use your information to:

• Provide the SEOPlot service
• Process your payments
• Send transactional emails (receipts, password resets)
• Send product updates (you can opt out)
• Respond to support requests
• Improve our service based on usage patterns

3. Information Sharing

We do not sell your personal information.

We only share information with:

• Stripe — for payment processing
• Email providers — for transactional emails
• Hosting providers — where your data is stored
• Legal authorities — if required by law

All third-party providers are contractually obligated to protect your data.

4. Data Security

We protect your data using:

• SSL/TLS encryption for all data in transit
• Encrypted password storage (bcrypt hashing)
• Regular security audits
• Access controls limiting who can view data
• Secure, monitored hosting infrastructure

5. Your Rights

You have the right to:

• Access — Request a copy of your data
• Correct — Update inaccurate information
• Delete — Delete your account and all associated data
• Export — Download your audit data
• Opt-out — Unsubscribe from marketing emails

To exercise these rights, visit your Account Settings or contact us at privacy@seoplot.com.

6. Cookies

We use cookies for:

• Essential cookies — Keep you logged in
• Analytics cookies — Understand how people use our site (anonymous)

You can disable cookies in your browser settings, but some features may not work properly.

7. Data Retention

We retain your data as follows:

• Account data — Until you delete your account
• Audit reports — Until you delete them or your account
• Payment records — 7 years (legal requirement)
• Server logs — 90 days

8. Children's Privacy

SEOPlot is not intended for children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We'll notify you of significant changes via email or a notice on our website. Your continued use of SEOPlot after changes constitutes acceptance of the updated policy.